Shopkeeper

Shopkeeper Guide

Guides, FAQs & Explainer Videos

Dec 2, 2022

Full Order Profit Breakdown on Shopkeeper

Sales is Vanity, Profit is Sanity!

Once an order is confirmed on Amazon, an Order Details page will be automatically generated within Seller Central.

You can find this by:

  1. Logging in to your Amazon account at https://sellercentral.amazon.com/home

2. Clicking the "Navigation menu"

Seller Central home page for the UK, with tiles for marketplaces, orders, today's sales £83.98 and IPI 520

3. Going to "Orders" > "Manage Orders"

Seller Central menu with Orders open and Manage Orders selected

4. And clicking the order number

Seller Central order list, with the cursor clicking an order number to open its details

5. You’ll then be shown the Order details page:

Seller Central order details: £41.99 item plus £4.99 shipping, £46.98 total, with buyer details blacked out

But what does this page really show you? It shows the sale amount, including any shipping as well as the customer details, such as name and address (which you don’t even need to know when the item is FBA and Amazon is handling all the fulfillment).

So really nothing of use… you don’t even get to see the referral and FBA fees for this order and so you have no idea how much profit you even made!

And this is where Shopkeeper comes into play.

On your Sales page, you will see a full list of orders for your selected time frame (unlike Amazon where you can’t set the dates) including full details of:

  • Units Sold

  • Revenue

  • Profit

  • ROI & Margin

  • Advertising Spend

And further than that you can click the Breakdown icon to see exactly what the Revenue and Costs are made up of, including each individual Amazon fee:

Shopkeeper Sales page with the Breakdown button on a £249 order outlined in red
Shopkeeper Breakdown in GBP: profit after refunds of 21,944.99 rises to 26,202.19 after adjustments such as Warehouse Damage

No more blindly celebrating sales figures and tall orange bar charts on Amazon, click here to use Shopkeeper to keep track of what really matters - your profit!

After all, sales is vanity and profit is sanity!

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